Selected Work
From stadium concessions to luxury hospitality: a look at the brands we've built merchandise and packaging for. Browse by sector, or see the categories we work across on our industries page.
Hotels
Custom Embroidered Cardigans
A staff uniform collection built for front desk and guest services: ribbed cardigans in house navy and cream with contrast tipping and the embroidered 124Q crest. Polished on the floor, comfortable through a full shift.
Read case study
Hotels
Embroidered Button-Ups, Hats & Gift Bags
The rest of the hotel program: crisp button-up shirts with a gold embroidered crest, premium branded hats and branded gift bags, all matched to the hotel's brand standards.
Read case study
Hospitality
PR Caviar Invitation Packaging
For the Yorkville PR campaign we turned the invitation itself into the experience: bespoke caviar invitation boxes with branded caviar tins, presentation packaging and custom gift and takeaway boxes for media and VIP guests.
Read case study
Streetwear
Custom Hoodie
A hoodie built on mixed application: vintage enzyme wash, tatami patches, custom embroideries and multi-location screen prints across chest, sleeve and back. Each method adds depth a single technique cannot.
Read case study
Hospitality
Hospitality Package, Coconut Grove
For the Grand Public opening in Coconut Grove: custom kraft bags, peacock-crested chopstick sleeves, napkins and finishing details, all matched to custom Pantones and specialty finishes.
Read case study
Hospitality
Custom Trucker Hats
A burgundy crown with matching mesh and multiple flat embroidery applications: crest, laurel and est. date, finished clean from every angle.
Read case study
Workwear
Hi-Vis Workwear Jackets
Embroidered workwear jackets compliant with CSA Z96-15 (R2014) and Z96-22: 50mm reflective tape in an X-back pattern, vertical front stripes, 360 degree waistband, poly-fill insulation and fully removable sleeves.
Read case study
Hospitality
Custom Dessert Boxes
Custom C1S dessert boxes for Blue Bovine Steak + Sushi House produced in a Pantone-matched deep blue with a crisp screen-printed white logo on the lid: a takeaway package that extends the dining room past the table.
Read case study
Food & Beverage
Custom Packaging Suite
A full packaging suite: 280gsm C1S shopping bags with rope handles, an influencer cookie box, branded sleeves and a 6-pack box: all in signature red and cream.
Read case study
Hospitality
Raptors Caviar Nugget Boxes
A special-edition run in tribute to the Toronto Raptors: vintage purple, a full basketball court illustration on the lid and a bold 'Go Raps!' side graphic.
Read case study
Streetwear
Custom Hats
Hot pink distressed dad hats with a brim-to-body screen print of the bubble wordmark, tonal navy star embroideries on the back panels and custom interior taping.
Read case study
Streetwear
Custom Snapbacks
A two-piece drop: an unstructured 5-panel in deep navy and a structured high-crown 5-panel in cream with a contrasting red brim, both with script front embroidery.
Read case study
Hospitality
5-Panel Hats & Dad Hat
Three-piece headwear collection: a forest green 5-panel with tonal white embroidery, a two-tone 5-panel with a 3D wordmark and mascot side hit, and a relaxed tan dad hat.
Read case study
Food Service
5-Panel Snapbacks
Cream and red with a 3D embroidered front logo and branded interior taping, plus a blacked-out version with red thread detailing throughout and a contrast underbrim.
Venues
Custom Parchment Paper
Food-safe kraft parchment with an elegant repeat of the stadium mark across the full sheet, built for concession and hospitality service.
Hospitality
Custom Caviar Boxes
Luxury caviar packaging in deep red with embossed geometric patterning, 'Let the story begin' branding and foam inserts.
Aviation
Custom Duffle Bags
Cabin-crew duffles for on-board toiletries and essentials: durable materials, elegant branding and practical compartments.
Aviation
Ballast Bags
Aircraft weight-distribution bags: a black inner sand bag inside a high-visibility red outer layer with bold branding and usage instructions.
Aviation
Express Ramp Cover
Heavy-duty weather-resistant ramp cover with reinforced construction and metal-hook straps to protect equipment from snow, ice and debris.
Venues
Custom Sushi Pops
Sushi pop bottles with an attached soy-sauce stick, wrapped in a seamless matte repeat pattern carrying Rogers Stadium and Oak View branding.
Venues
Popcorn Chicken Keg Cans
Food-safe keg cans for stadium concessions in vibrant red with crisp white Rogers Stadium and Oak View lockups.
Hospitality
Custom Matchboxes
Burgundy matchboxes with gold foil 'Powder Room' script and an 'LB' monogram: a small object doing real brand work.
Hospitality
Branded Marketing Boxes
A sage-green PR presentation box with gold foil branding, brass key, enamel crest and commemorative coin: plus kraft takeaway bags, branded chopsticks and cotton napkins.
Luxury Jewellery
Full Brand Packaging Redesign
Forest green shopping bags with gold rope handles, plush velvet travel pouches embossed with the diamond icon and a velvet certificate holder.
Read case study
Luxury Jewellery
Brand Accessories & Extras
Curated in-box extras: a custom ring pop wrapper, embossed microfibre polishing cloth, silicone ring gym cover and branded pen cleaner.
Food Service
Staff Apparel & Packaging
Chef uniforms, server apparel and branded packaging built as one cohesive front-of-house system.
Media
Custom Headwear
Camouflage caps built for an outdoor-loving listenership: merch that reads as product, not promo.
Hospitality
Custom Hats
Black and cream truckers with vibrant Mexican-inspired embroidered patches and 'A Journey Through Mexico' branding.
Hospitality
Custom Hats
Navy baseball caps with white embroidery: a stylized hat logo up front and 'mademoiselle' script on the side.
Events & Launches
2026 · City-Wide Toronto
Five days across five premium Toronto venues: Paros, Escobar, STACKT, Grand Bizarre and Valerie Rooftop. A city-wide swimwear runway, DJ program and brand activation series hosted by Dani Doucette.
Events & Launches
2025 · Cabana Pool Bar
The inaugural waterfront runway at Cabana Pool Bar: designer swimwear walks over the pool, live DJs, brand zones and a curated guest list, presented by Luc Belaire and hosted by Dani Doucette.
Events & Launches
Artlanta Gallery Takeover
A second Art Basel week activation: the Artlanta gallery floor turned into a ViCES & Co. retail install with a hung capsule, all-white dress code, headwear and jewellery drops, promotional talent and a full content program.
Read case study
Events & Launches
Art Basel Miami Activations
A full Art Basel week in Miami for our own label: limited capsule, private gallery activations, rooftop dinners, promotional talent and a complete content program delivered end to end.
Read case study
Events & Launches
NXNE Runway, Toronto
A live runway show with Billboard Canada during North by Northeast in Toronto: capsule styling, model casting, run-of-show and a full content capture program delivered in a single night.
Read case study
Packaging
Lake Como Luxury Gift Box
A rigid black-and-gold presentation box built for the Italian-made Lake Como Collection: soft-touch black stock, gold foil-stamped wordmark and a gold-lined reveal, sold as a paid upgrade rather than given away.
Clothing Brand
Branded Merchandise
Apparel and promotional pieces for our own house label: the testbed where studio ideas get proven before they go to clients.
Owned Brand Laboratory
ViCES & Co. is our own label, and the laboratory where ViCES Studio proves its design, manufacturing, campaign and retail systems before they are put to work for clients. Each collection below was designed in-house, produced through our global supply chain and taken to market with campaign, packaging and talent behind it.
Packaging
ViCES & Co. Packaging
The full ViCES & Co. packaging program: gold foil hangtags with embossed crest, the gold-lined PR slides box, branded card inserts, skull-print matte black poly bags and gloss poly mailers with gold slogan print. Designed in-house and produced through our global supply chain.
Resort Wear
Lake Como Collection
Italian-made resort wear built around satin and waffle-knit sets: shirts, shorts and tees designed in-house and produced through our Italian supply chain, delivered with the black and gold presentation box.
Streetwear
American Dream Collection
A headwear-led capsule: structured snapbacks, leather-strap dad caps and knitwear staples with embroidered lockups, plus branded socks and boxer briefs to round out the drop.
Events & Launches
Art Basel Capsule
A limited three-piece capsule released for Art Basel Miami and sold on site through the week of activations.
Apparel
The Sterling Collection
The core line: stone-washed vintage tees in four colourways, quarter-zips, mesh shorts and embroidered snapbacks. A full colour and fabric program run as one production cycle.
Streetwear
Draft Day Collection
Heavier-weight outerwear and fleece: varsity jackets, workwear vests, overshirts, hoodies and matched sweatpants cut for a boxier silhouette.
